HubSpot Integration Specialist - Cape Town / Johannesburg (Hybrid)

Phoenix Recruitment

About this role

Lodge, Travel & Touring Company is looking for a Hub

Spot Integration Specialist to build and maintain the technical connections between Hub

Spot and the wider systems that support their three core brands across B2

C and B2

B operations. This role focuses on joining up Hub

Spot with VOIP, Whats

App, email infrastructure, back-of-house operational systems, and data enrichment tools.

You’ll start by auditing the current integrations, understanding what exists today, where the gaps and risks are, and how well systems are talking to each other. From there, you’ll help design and build a solid, well-documented integration foundation, before moving on to further enhancements: improved automations, better data flows, and new connections that help teams across the business work faster and with better information.

This is a hands-on, technically minded role for someone who understands Hub

Spot’s API and automation tools, is comfortable working with tools like Zapier alongside native or custom integrations and enjoys taking a system that has grown over time and making it more scalable and reliable.

As we scale, this role will naturally expand to cover a broader integrations roadmap, additional systems, and more advanced automation, while remaining grounded in a strong technical foundation and close partnership with the Head of CRM.

This position is based in Johannesburg or Cape Town.

Duties:          Integration Audit & Strategy:

Audit our existing Hub

Spot integrations across VOIP, Whats

App, email, back-of-house systems and data enrichment tools to understand current state, coverage and gaps

Map how data currently flows between Hub

Spot and connected systems, flagging where flows are manual, fragile or undocumented

Identify risks, inefficiencies and duplicated effort in the current integration landscape

Develop a prioritized integration roadmap, distinguishing quick wins, foundational fixes and longer-term enhancements

Recommend the right integration approach for each use case (native Hub

Spot integrations, Zapier, middleware, or custom API-based solutions) based on reliability, cost and maintainability

Core System Integrations:

Build, maintain and troubleshoot the integration between Hub

Spot and our VOIP/telephony systems, ensuring call data, logs and recordings flow correctly into the CRM

Manage and improve the Whats

App integration, supporting reliable two-way messaging and conversation history within Hub

Spot

Design and maintain integrations with our 2–3 internal back-of-house systems, ensuring accurate, timely data exchange to support operational teams

Implement and manage data enrichment tool integrations to improve contact and company data quality across B2

C and B2

B pipelines

Ensure integrations are built with our three core brands in mind, respecting the different data and workflow needs of each

Hub

Spot API & Automation Development:

Work directly with the Hub

Spot API to build custom integrations and data syncs beyond out-of-the-box functionality

Design, build and maintain Zapier/N8

N workflows (or equivalent automation tooling) to connect Hub

Spot with third-party systems

Build custom-coded workflow actions and webhooks where native tools fall short

Monitor integration performance and set up error handling and alerting so issues are caught before they impact users

Keep pace with new Hub

Spot API capabilities, connectors and platform updates relevant to our integration stack Data Quality & Governance:

Establish and maintain data mapping, validation and transformation standards across all integrated systems

Monitor data quality across B2

C and B2

B pipelines and address root causes of data mismatches between systems

Support secure and compliant handling of customer data as it moves between systems

Keep integration documentation up to date as systems change, covering architecture, data flows and troubleshooting steps

Collaboration & Stakeholder Management:

Partner with the Head of CRM to align integration priorities with wider CRM and business strategy

Work closely with internal teams to understand system requirements and dependencies

Liaise with external vendors and integration partners where needed

Translate technical integration concepts clearly for non-technical stakeholders across sales, marketing and operations

Support the Hub

Spot Support Specialist team by escalating and resolving complex integration issues beyond level 1 troubleshooting

Requirements:

Hub

Spot Certification (Sales, Marketing, or Service Hub)

At least 3+ years of CRM experience with Hub

Spot or a similar platform (e.g. Salesforce, Zoho, Dynamics), including hands-on use of AP

Is

Proven experience building and maintaining integrations using Zapier and/or similar automation tools

Practical experience integrating CRM platforms with telephony/VOIP systems, messaging platforms (e.g. Whats

App Business API) and email infrastructure

Experience integrating a CRM with internal operational or back-of-house systems

Familiarity with data enrichment tools and their integration into a CRM environment

Working knowledge of REST AP

Is, webhooks, authentication and JSON data structures

Comfortable reading and writing basic scripts or custom code to extend integrations where needed

Strong understanding of data mapping, transformation and data quality principles

Strong analytical and systematic troubleshooting skills

Excellent documentation habits and the ability to explain technical work to non-technical stakeholders

Skills:           Technical: Hub

Spot API, workflow automation, Zapier/i

Paa

S tooling, webhooks, O

Auth, JSON, custom scripting, data mapping and transformation

Systems Integration: VOIP/telephony, Whats

App Business API, email infrastructure, internal back-of-house systems, data enrichment platforms

Problem-Solving: Systematic auditing, root cause analysis, architecture and solution design

Data Governance: Data quality monitoring, validation, compliant data handling

Communication: Technical documentation, stakeholder management, translating complexity into simple terms

Collaboration: Cross-functional teamwork with CRM, IT, and operational teams; vendor management